As a seasoned sustainable product and material representative, Deborah has a rich background in innovative materials, circular economy practices, and product transparency. With nearly a decade of experience at Forbo Flooring from 2007 to 2016, she excelled in promoting sustainable materials, advancing product certifications, and advocating for environmentally responsible practices. Working with EcoAmmo and others at the time placed me at the forefront of early sustainability conversations, focusing on reducing waste and maximizing resource efficiency. One of her strengths is bringing people together, supported by my extensive network and high trust within the industry.
In addition to her professional achievements, she is a passionate advocate for community engagement and grassroots initiatives. She founded the St. Albert Roller Derby League in 2010, leading it until 2016, where she showcased athletic excellence and fostered community spirit and sustainability awareness through sports.
Deborah’s commitment to sustainability extends beyond my professional and athletic endeavors. She actively invests in innovative practices and personal sustainability efforts, continually enhancing her knowledge and influence. Her collaborative approach to project management and policy advocacy enables her to work effectively with diverse stakeholders, simplifying complex concepts for broader understanding. Establishing strong connections with others to overcome doubt, fear, and skepticism in the adoption cycle, is her superpower.
Dedicated to collaboration, education, and training, Deborah regularly conducts workshops and seminars to promote sustainable practices within the industry. Her ability to simplify intricate topics has made her a sought after consultant, known for clear communication and impactful presentations.
Deborah’s blend of business development expertise and deep-rooted passion for sustainability highlights her steadfast commitment to fostering a more sustainable and environmentally conscious future.